The 26 year old will boost the striking options Alan Pardew has available to him.
“Throughout the last few years I have enjoyed every moment of my time at Bordeaux but all good things must come to an end and it was time for a new challenge,” said Gouffran.
“The challenge of playing for one of the most famous teams in England, with all of its history and its famous support, is very exciting.”
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The reputation of the Premier League means it is the most popular and one of the most watched leagues in the world.
Five English clubs will compete in the last sixteen of the Champions League for the first time ever as Liverpool, Manchester United, Manchester City, Chelsea and Tottenham face some difficult away matches.